Hey. The performance marketing space is currently packed to the brim: every week a new ad network pops up promising mountains of gold, premium exclusive traffic, and sky-high ROI. They all use the same copy-paste pitch about “unique algorithms,” “200+ GEOs,” and “endless volumes.” Today, we’re putting the ASOADS ad network under our radar. The guys are based in Dubai, have been on the market since 2023, and are actively growing their presence in the media space.

Since we at ScroogeFrog are elbow-deep in advertising networks and working with dozens of platforms every day, we’re used to looking at such projects as skeptically as possible. No cookie-cutter praises here. Let’s figure out what’s really under the hood, where the traffic comes from, and, most importantly, why we decided to add agency accounts for this network to our inventory.

What’s Inside: Format Breakdown (Spoiler: Old School is Still Alive)

If you go to the ASOADS homepage, the first thing that catches your eye is that they didn’t try to reinvent the wheel. They offer the classic media buyer’s toolkit. Let’s go through each format separately, because dumping everything into one campaign is a surefire way to drain your budget.

Popunders. People can talk all they want at conferences about how pops are dead, browsers block them, and users hate them. But the numbers say otherwise. The format is alive. This is the cheapest and most aggressive way to get a massive volume of impressions. What is it good for in ASOADS? iGaming, dating, crypto, sweepstakes. The main problem with pop traffic is the sky-high bounce rate. Your landing page needs to load in milliseconds and hit right at the user’s pain point. The CPC pricing model saves you a bit from completely wasting money on impressions, but there will be a lot of clicks, and not all of them will be targeted.

Push Notifications. A classic that took a bit of a hit due to browser updates but is still holding its ground. In ASOADS, pushes work stably for nutra, finance, and dating. The creative is everything here: a clickbaity title and a clear icon. But keep in mind the severe database “burnout” – if you run the same creative for a whole week, your CTR will hit the bottom of the auction.

In-Page Push. One of our favorites in recent years. Unlike classic pushes, In-Page doesn’t require a subscription. It’s simply a banner script that pops up directly on the website. It works on all devices, including iOS (which is super important, since classic web pushes don’t work on iPhones). Traffic from In-Page on ASOADS is usually more expensive, but the conversion rate is much nicer.

Native Ads and Banners. Teaser blocks disguised as website content. The format is available, but we wouldn’t advise using it as your main source here without a massive pool of creatives. Native requires long testing, dozens of images, and constant CTR optimization. If you don’t have the resources to sort through teasers daily, you’re better off sticking to pushes.

Real Numbers: What About GEOs and Bids?

Instead of empty marketing promises about “the whole world,” let’s look at the network’s actual stats for volumes and average bids.

For Popunders, the lion’s share expectedly flies in from Tier-3: India gives almost 398M impressions with a penny average CPC of $0.00018, and Indonesia brings in 293M. At the same time, the USA holds a solid third place with 199M impressions and an average bid of just $0.0005.

In Push Notifications, the picture is similar: India is on top (376M), followed by Indonesia and the USA (111M with a bid of $0.008).

The In-Page Push format looks especially interesting. Here, the USA delivers over 46M in volume at a very comfortable average bid of $0.00185. For comparison, in classic banners, the US costs $0.057 per click. As for Native Ads, China (22M) and the USA (almost 13M) take the lead.

The conclusion is simple: the network is great for scaling in Asia, but you can also grab huge volumes of cheap Tier-1 traffic here.

ASOADS Agency Accounts: Why Get Them From Us?

Now for the main point. ASOADS is a self-service platform, and technically, any media buyer can go and register themselves. But we added ASOADS accounts to our agency pool for a reason. Practice shows that working through a trusted partner solves several headaches at once:

1. Trust and Moderation. Freshly registered accounts often fall under the moderators’ magnifying glass, especially if you launch aggressive creatives for gray-hat verticals. Agency accounts have high trust from the platform. Moderation is faster, and the chance of a random campaign ban by a bot drops significantly.
2. Financial Convenience. No need to link dozens of personal cards or pay crazy exchange fees. You top up your balance with us using any convenient method and we seamlessly push the spend to your ASOADS accounts. Moving budget from one network to another within our pool takes just a couple of clicks.
3. Priority Support. If a campaign gets stuck or a placement isn’t delivering traffic, we resolve the issue through a dedicated manager on the network’s side. It’s much more efficient than knocking on a standard support ticket chat for days.

Ecosystem and Partnerships

The network’s homepage features logos: Kadam, Ads Compass, MyBid, Targeleon, Binom. What does this tell us? First, the Binom integration is a huge plus. It’s the market standard for tracking, so analytics can be pulled in without any hassle. Second, sitting next to other networks means active RTB (Real-Time Bidding). ASOADS doesn’t just sell exclusive traffic from its publishers; it also resells traffic through partners. Control your frequency capping, otherwise, you’ll burn out the audience.

How to Properly Test ASOADS Using Our Accounts

If you get an account for this network from us, here is the algorithm we recommend for starting your campaigns:

1. Dedicated Test Budget. $100-$300 is enough to start and understand if the auction is alive in your desired GEO and what the current bids are.
2. Proven Funnel. Only test a new traffic source with an offer and landing page that have already delivered positive ROI elsewhere.
3. Broad Launch. Launch the campaign broadly, but with strict bid control. Start with the minimum. Your goal is to buy auction data cheaply.
4. Building White-lists. As soon as you find subIDs (placements) that yield positive conversions, move them into a separate campaign with a higher bid to grab all the traffic from there.

Summary

ASOADS isn’t a magic grail; it’s a working tool with its own rules of the game. The pros: a good set of formats, In-Page traffic, RTB integrations, and a clear interface. This network is definitely worth testing, especially for gray-hat and entertainment verticals. And to make the launch process as smooth as possible, avoid bans at the start, and not have to deal with top-up hassles – hit us up. We’ll set you up with trusted agency accounts and help with the setup and balance.

Protect your budgets and stay in the green.😉