PropellerAds: a multisource advertising powerhouse for in-app marketing

With over 1 billion monthly users, 12+ billion daily ad impressions, and traffic across 195+ GEOs, PropellerAds is one of the largest multisource advertising platforms available for agencies, affiliates, and brands aiming to maximize their ROI through high-performing campaigns.
Why Choose PropellerAds?
PropellerAds was built for results. It’s a smart performance marketing platform that offers access to exclusive global audiences and a suite of tools designed to drive better outcomes from the first click.
Key Highlights:
- Access to 1B+ global users monthly
- Five high-converting ad formats
- Advanced targeting and smart bidding algorithms
- In-depth analytics and reporting tools
- Real-time campaign management
- 24/7 customer support
Whether you’re scaling a lead generation offer or testing mobile app installs, PropellerAds gives you the flexibility and control you need.
Ad formats
PropellerAds offers five core ad formats, each optimized for engagement and tailored to performance marketers:
Push Notifications
Push ads are short messages delivered directly to the user, even when they are not actively browsing. With customizable design options, this format achieves high CTRs and works well for promotions, e-commerce, finance, and utility offers.
In-Page Push
Unlike traditional push notifications, In-Page Push ads are browser-based and display natively within a webpage. They support all devices and operating systems, including iOS, making them ideal for broader reach and compliant delivery.
Popunder Ads
Popunders appear in a new browser tab behind the current window. With around 500 million daily impressions, this format is known for its high visibility and works well for a wide variety of verticals including downloads and subscriptions.
Interstitial Ads
These full-screen ads are triggered between user actions or content transitions. They’re particularly effective on mobile and desktop for capturing attention without disrupting the user journey.
Survey Exit Ads
A unique format that targets users just after they’ve completed an online survey, making them more receptive to follow-up offers. Excellent for boosting conversion rates with warmed-up traffic.
Targeting, Optimization, and Automation
PropellerAds allows advertisers to reach precise audience segments using a variety of targeting options:
- Platform, OS, browser, and language
- Age, gender, and interest-based audiences
- Audience activity levels
- Custom retargeting
- Placement and zone bidding
Advertisers can automate and optimize campaigns with:
- CPA Goal bidding
- SmartCPC and SmartCPM models
- Traffic estimator for forecasting reach
- Ready-to-use ad templates
- Auto-animation for more engaging creatives
Built for performance marketers
PropellerAds is designed for advertisers looking to drive real, scalable results. Whether you’re focused on:
- App installs
- Lead generation
- Product sales
- Subscription growth
The platform’s combination of premium traffic, automation, and actionable analytics helps you fine-tune campaigns at every stage of the funnel.
Why work with ScroogeFrog?
At ScroogeFrog, we specialize in managing high-performance ad campaigns across platforms like PropellerAds. Our team can assist with:
- Campaign setup and strategy
- Creative development and testing
- Optimization and scaling
- Budget management and reporting
We help you extract maximum value from your PropellerAds campaigns through hands-on management and smart execution.
Conclusion
If you’re looking for a reliable, feature-rich ad platform that balances scale, performance, and transparency, PropellerAds deserves your attention. With a range of ad formats, intelligent targeting, and built-in fraud protection, it’s an excellent choice for affiliate marketers, agencies, and direct brands alike.
Let ScroogeFrog help you unlock its full potential. Together, we’ll scale your campaigns and deliver the results you expect from a premium traffic source.