When building a reliable tech stack for media buying, we look for platforms that offer transparency and granular control over every impression. DAO.AD has become one of those go-to tools for us, functioning as a high-volume self-serve ecosystem. It’s a platform designed for buyers who prefer manual precision and clear data over “black box” automation.

The Ad Formats: A Diverse Toolbox

The platform provides five core formats that we use to reach different audience segments:

Push Notifications: Reaching over 300 million users daily, this format ensures ads land directly on user devices across the globe.

Advantages:
– compatibility for the most devices.
– transparency and visibility for users.
– high conversion rate.

In-Page Push: A 100% browser-compatible solution that displays ads while the user is actively browsing, bypassing traditional push subscription barriers.

Advantages:
– shows only in case the user is online and 100% – impressions rate
– low bid for many GEOs

Popunder & Clickunder: Maximizes visibility by triggering an ad window immediately after a user clicks anywhere on the page.

Advantages:
– functional compatibility with any web-page component
– absence of the images, that simplify loading of your page
– stability of this ads format through the years

Native Ads: A flexible format that combines images, text, and video to blend naturally into the publisher’s content.

Advantages:
– huge traffic volumes
– the including of images and other types of data, that shows a sense of your ad for user, making it more understandable
– compatibility with many devices, including not portable ones

Video Ads: Uses live fragments and shorts to showcase products, capturing attention through high-engagement motion.

Advantages:
– advertising format of the future
– video format attracts attention builds demand, and increase your brand awareness
– low bid and high CR for many geos

Programmatic Integration & Advanced Protection

DAO.AD has grouped proven partners to provide maximum traffic monetization opportunities by working with all available ad formats as both an SSP and DSP. As a DSP, the platform buys and filters traffic through a self-developed, high-technology anti-fraud and anti-bot system that has no analogues on the market. As an SSP, DAO.AD sells high-quality clear traffic that has already been filtered, carefully selecting and excluding bad sources based on multiple quality results and user opinions.

No Bots = Higher Profit

One of the core technical pillars of the platform is its uncompromising approach to traffic quality.

• Anti-Fraud System: DAO.AD utilizes a self-developed, high-technology anti-bot system that has no analogues on the market.
• Direct Impact: By filtering out non-human traffic, the network ensures higher profit margins for advertisers and better performance for publishers.
• Quality Filtering: As an SSP, the network sells already filtered, high-quality clear traffic, carefully excluding bad sources based on user opinions and quality metrics.

Why it’s the “Place for Creativity”

DAO.AD identifies itself as the “Place for Creativity” because it provides a high-end self-serving platform where media buyers can fully express their strategy and manage every detail of their campaigns. This ecosystem is built around flexibility and transparency, offering specific tools to empower the user:

✔ Creative Management – A preview menu allows you to manage and see exactly how your ads will look before they go live.
✔ Granular Control – Dedicated menus for targeting, ads delivery manager, limits, and postback allow for tight ROI monitoring.
✔ Total Management – Users can totally manage their campaigns using flexible options and high-end features.

Global Reach & Accessibility

DAO.AD provides massive traffic volumes, exceeding 1,000,000,000 daily impressions, across several key regions including the USA, Germany, Ukraine, India, and Japan.

Advertisers In DAO

For Advertisers: Minimum deposit is $50, with support for Credit Cards, Crypto, Capitalist, Paxum, Google Pay, and Apple Pay.

Publishers In DAO

For Publishers: Minimum payout is $10 with 24/7 technical support.

The Final Take: Scale Meets Control

DAO.AD proves that you don’t have to sacrifice quality for volume. By offering a proprietary anti-bot system alongside a high-end self-serve platform, it creates a secure environment for media buyers to test and scale. Whether you’re leveraging the massive reach of Push notifications or the high engagement of Video fragments, the network provides the necessary tools – from creative previews to granular limit menus – to ensure every cent of your $50 (or $50,000) is working toward a conversion.