Market Context and Strategic Infrastructure

In the volatile landscape of 2026, where privacy regulations and browser restrictions have become the norm, Ad-Maven stands out by maintaining a stable, proprietary infrastructure. Operating for over a decade from its headquarters in Israel, the platform has evolved from a simple ad network into a complex programmatic ecosystem. With over 1 billion daily impressions and a track record of $230M+ paid to publishers, Ad-Maven is a primary destination for advertisers seeking high-volume, performance-ready traffic.

The platform’s strength lies in its Direct-to-Publisher logic. By managing over 25,000 direct publishers, Ad-Maven eliminates the “black box” nature of many ad exchanges. This direct connection ensures that advertisers are not bidding on recycled or bot-inflated traffic, but on raw, non-incentivized user interactions across 200+ GEOs.

Technological Edge: The Anti-Adblock Advantage

Perhaps the most critical technical advantage in the Ad-Maven stack is its sophisticated Anti-Adblock technology. Modern ad blockers effectively “hide” up to 40% of the internet’s most valuable users – those with high digital literacy and purchasing power.

Ad-Maven’s engineering team has developed a bypass mechanism that allows their scripts to remain undetected by traditional filtering lists (such as EasyList). This ensures that Popunder and Interstitial ads are delivered even to users with active blocking software. For the advertiser, this represents an “invisible audience” that is virtually untouched by competitors, leading to lower saturation and significantly higher conversion rates.

Ad Formats:

Ad-Maven does not rely on a “one size fits all” approach. Its format suite is designed to accommodate the shifting habits of global users:

Pop Ads/New Tab: Highly engaging and popular full-screen ad format, with smart bidding features

• Very high reach 
• Lower price than other formats
• High CTR and engagement
• The easiest format to start with
• Your landing page is your creative 

Push Notificaton: Display Personalized messages to users in an ad-like format Supports multiple devices and browsers

• Highly customizable format 
• Ads are shown to users even while they are not browsing

Inpage push (floating banner): A web-based sliding banner that resembles push notifications

 

• High engamanet
• No user subscription needed
• Very high & stable revenue and CPM. 
• Fully customizable, friendly-looking
• Supported by every device and browser 
• Creative A/B testing 

Interstitial: Page overlaying skippable format for mobile and desktop

• High CTR 
• Highly engaged traffic
• Works on every device, with any other format 
• Near-full screen ad

Content Locker: Reach highly motivated users who are ready to engage with ads as part of unlocking premium content
ideal for offers with short duration to complete. (content arb pages, sweepstaks, app installs etc)

• Scalable with large volumes of traffic
• high click through rate (CTR)
• Customizable targeting and ad formats tailored to your campaign goals

+2 Ad formats for Publishers to the previous five:

Smartlink: A direct URL that matches every traffic type

• Best for remnant, redirect, and exit traffic
• 100% fill rate
• Our engine will show the best offer to the user

Direct link: A direct URL that can be attached to any clickable element on your website

• Link to every asset on your website
• Our engine will show the best offer to the user
• Opens on a new tab or redirects when clicked on

Vertical Specialization and Global Reach

• Browser Extensions
• Apps & Utilities
• VPN & Antivirus
• Push Notification acquisition
• E-commerce
• Gaming & Casino
• Betting & Sports Betting
• Surveys, Sweepstakes &
• Content Arbitrage
• Dating & Gambling

Campaign methods

Smart CPA: Auto-optimizes for desired CPA by adjusting traffic to find the most converting users. Algorithms will try to hit your goal and scale accordingly.

Pure CPA: Pay only for conversions.

CPM

Technical Precision and С-Powered Control

Ad-Maven provides a sophisticated AI-driven Self-Service Platform (SSP) that allows media buyers to manage campaigns with surgical accuracy. Key features include:

ISP & Carrier Targeting: Essential for mVAS and 1-click billing flows where network compatibility is a technical requirement.

Smart Link & Direct Link: Algorithms that automatically match the best-performing offer to specific traffic types, ensuring a 100% fill rate for remnant or redirect traffic.

Source-Level Transparency: Real-time reporting that allows advertisers to track performance by individual publisher ID, enabling rapid blacklisting or bid adjustments to protect margins.

Publisher Monetization: Maximizing Asset Value

For publishers, Ad-Maven offers more than just ads; it offers a revenue-maximization strategy. With a 98% fill rate and multiple payment methods (including wire, PayPal, and Paxum), publishers gain a reliable financial partner. The integration is seamless—a single line of code allows a site owner to monetize their traffic through five different formats simultaneously without impacting site speed or SEO rankings.

A Strategic Partner for Performance Growth

With over 20,000 daily conversions and a workforce of 80+ dedicated experts, Ad-Maven has proven that longevity in AdTech comes from a commitment to data integrity and technical innovation. For advertisers who measure success by the bottom line – verified daily profit – Ad-Maven provides the volume, the security, and the precision required to dominate the global performance market.

For the modern advertiser, Ad-Maven offers a replicable model for success: testing at scale, optimizing at the source, and growing through verified, direct-to-consumer engagement.

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